THINGS ABOUT WEBSITE DESIGN YOU HAVE TO EXPERIENECE

Nowadays, there are endless websites (websites) that offer a variety of products and services to internet users. Worse still, there are dozens and maybe hundreds of business websites that offer exactly the same product or service as you and are just a click away!

Of course, this may not be the case. You can, for example, offer better service or better technical support from your competitors. But your website visitor may not know this, at least not until they become your customer. But whether Website Design you will turn it from a simple visitor of your website to your customer, depends on countless factors.

An extremely important factor is the first impression that the user will create when he enters your website as well as the overall image that your website presents. These parameters depend directly on whether the web design has been done correctly  .

Researchers use a variety of methods to determine what features a proper web design should have . Research into human-computer interaction has been going on since the 1980s . In the same decade, eye tracking was widely applied in various research fields such as psychology, psycholinguistics, marketing, etc., as an input device for human-computer interaction and product design.

Newer research from prominent universities is constantly being conducted, such as the research entitled ' Eyes do not lie: understanding users' first impressions on Website Design using eye tracking ', by the Missouri University of Science and Technology , which has focused specifically on the first impression created in users and the emotions evoked when they come in contact with websites, as we analyze in our article ' Website design in creating the first impression '.

From research we have studied as well as through our many years of experience in web design and web design, we have gathered the features that a proper web design must have and we present them to you briefly:

COLORS

The background color should cause calm and relaxation. Prefer earthy and soft colors (white, light gray, light blue, light green, light yellow, etc.). Dark and bright colors should be avoided.Great attention should also be paid to the contrast of the text with the background, so that the texts are clear and legible.

PICTURES

Do not post rough images on your website that you hastily took with your mobile phone. Use a camera or better yet, hire a professional photographer. For your products, you could use a (mini) photo studio.

Use a specific image size, approximately square, for all your images (eg product images or article images).The use of meaningless images or Website Design irrelevant to the content of the website should be avoided. Also avoid using too many images as you distract visitors from what is important on your website (unless you are a photographer).

A great image on your homepage is good to have.If you can not photograph what you want to present on your website, you can hire a web designer  to create graphic designs that will represent what you want to present. 

MENU

The main menu should be located either at the top of the web page or on the left and should preferably contain from five to seven menu items. Many footer items at the bottom (footer) or on the right are confusing. Finally the submenus should be hidden in the main menus. There should be consistency in the color, size and font of all the text on your Website Design. Full text alignment may be more beautiful than left alignment, but texts are harder to read.Do not create huge sentences, as they are difficult to understand. Also, prefer to divide your texts into small paragraphs.

CLASSIFICATION

Content, such as images and texts on your website, should be neatly and neatly arranged within your website. Texts around images or texts within images are usually difficult to read.

EMPTY

The correct use of spaces in all elements of your website is important. Small gaps do not allow for proper separation of content and large gaps do not highlight content.

CONTENT

The content, ie the texts and images that exist on your website, should be directly related to what you want to present on your website (your business, your 'job' or your products and services).

NAVIGATION

The user should be constantly aware of what is inside your website. The use of breadcrump is mandatory.

SPEED

Users hate delays. They want to find as much information as they can quickly. Prefer a simple template, without a lot of animation graphics and huge images, as they can significantly burden the  opening speed of your website.

DIRECT ACCESS

Users prefer to get as much information as they can, in as few steps as possible. Try to provide as many categories of information as you can on your homepage.Pay special attention to the visitors who return to your Website Design. Content categories such as 'Recent Products / Articles', 'Recently Viewed' or 'Related Products / Articles' must be present.Avoid the pages, within the pages, within the pages, as users usually use the back (back) resulting in getting lost in your website and eventually abandoning it. 

SIMPLICITY AND COHESION

Users avoid complexity. Your website should be simple, ordinary and follow the rules of logic. The overall design of your website as well as the navigation on it should follow the general design rules, with which the users are familiar.

INTEGRITY AND STABILITY

An old or problematic website definitely reduces users' trust in your website.Do not surprise your visitors! Each page of your website should follow the same pattern.Avoid pop-ups. Users want to have complete control over events when navigating your Website Design. The movement of a user and the time required to close a pop-up window, can negatively affect him. A pop-up window, once the user decides to close the tab of your website, can slightly increase the length of time, but can also irritate him.

Pay special attention to links, as they may lead to pages that do not exist (404 error). Also watch out for flash player items and Google Maps , as they may not load properly on your website.